Module 1: Automation Fundamentals — What to Automate (and What Not To)

What should you automate first?

Automate the tasks that are repetitive, rules-based, and high-frequency — and keep humans for judgment, relationships, and exceptions. That single principle drives every good automation decision.

This is Module 1 of the free Process Automation Course.

The ROI test for any task

Ask three questions:

  1. How often does it happen? High frequency → high payoff.
  2. Is it rules-based? If you can describe the rule, you can automate it.
  3. What's the cost of getting it wrong manually? High → automate to remove errors.

If a task is frequent, rules-based, and error-prone, automate it first.

Automate vs. keep human

Automate Keep human
Launching recurring work Quality reviews
Notifying the next owner Sensitive client conversations
Capturing structured data Judgment calls
Routing based on conditions Handling true exceptions

The mindset shift

Automation isn't about replacing people — it's about removing the repetitive scaffolding so your people spend time where they add the most value.

Continue the course

➡️ Next: Module 2 — Map a process for automation

Frequently asked questions

What should you never automate?

Never fully automate steps that require human judgment, relationship nuance, or handling of true exceptions — like quality reviews, sensitive client conversations, and edge cases the rules don't cover. Automate the repetitive scaffolding around those steps instead.