Influencer Partnership Workflow
Streamline your agency's influencer marketing efforts from initial discovery and outreach to content approval and campaign reporting.
This reusable ProcessKit template contains 6 steps and 37 blocks. Adapt it to your team’s policies, responsibilities, and tools.
Template categories
What’s included
1. Campaign Strategy & Discovery
- Overview
- Client Project Name
- Campaign Primary Objective
- Target Audience Demographics
- Estimated Campaign Budget
- Initial Influencer Profile Criteria
2. Influencer Identification & Outreach
- Overview
- Influencer Research Platforms Used
- Shortlist of Potential Influencers
- Outreach Email/Message Draft
- Outreach Status
- Follow-up Date
3. Negotiation & Agreement
- Overview
- Proposed Deliverables & Scope
- Negotiated Compensation
- Influencer Agreement Draft
- Agreement Signed Date
- Contract Status
4. Content Briefing & Approval
- Overview
- Detailed Content Brief Provided
- Key Brand Messaging & Hashtags
- Content Draft Submission Deadline
- Content Review Notes
- Final Content Approval Status
5. Campaign Launch & Monitoring
- Overview
- Campaign Launch Date
- Influencer Post Live URLs
- Performance Tracking Setup Confirmed
- Initial Performance Check Date
- Campaign Monitoring Notes
6. Reporting & Payment
- Overview
- Campaign End Date
- Influencer Performance Data Collected
- Final Campaign Report
- Influencer Invoice Received
- Payment Processed Date
- Post-Campaign Feedback